Line dedicated to professionals
A complete range of high quality, designed to highlight the style and improve the well-being of your customers, whether we are talking about ladies or gentlemen. Specific solutions for color, shape and hairstyles, which bring added value: the creativity and experience of products created in Italy.
A story that begins with the name. A brand that expresses a project related to Italian beauty and fashion.
Color is our strength. Our coloring products are unique and exclusive due to the high quality formulas and available shades.
From curly to straight, specific technical products developed for hair care are the result of extensive research to satisfy all the needs of the stylist and the client. p>
Immerse yourself in complete well-being with a world of products, rituals and exclusive services to transform the salon service into a SPA experience.
Vitality's offers innovative products for infinite expressive combinations, in the service of creativity.
A high-quality brand, designed to highlight style and improve the well-being of customers. Specific solutions for color, shape and hairstyle, with great added value: the creativity and experience of Made in Italy products.